My New Blog

September 20th, 2011 7:22 AM
If you look at the statistics for the current housing market in Maplewood you would see that many homes, as it's a "Buyers Market", have been repositioned more than once to a lower asking price.  This is a necessary and strategic move that must be done by all responsible realtors that monitor their listings and their activity very closely.  Even better than adjusting the price after the fact is getting it right the first time.  The first two weeks that your home is on the market are crucial to it's exposure to the Buyer Pool.  I call my pricing plan, "Action Pricing." Appealing to the educated Buyers that make up today's market I try to price my homes so that they sell, not stagnate, which isn't good for anyone.  Action pricing creates a demand and a need which echoes what we see in a Seller's Market.  How does Action Pricing work for me? Well, while other Realtors have repositioned their listings two or three times, marking down the price, in the last month alone I got $15,000 over asking on two of my homes that went under contract in August.  My Sellers are pleased, the Buyers feel as if they got a fair price on wonderful home, and it keeps my "Days on Market" statistics low.  Action Pricing homes makes me Proactive versus Reactive and works well for me and my Team.  If you are interested in finding out how we would Market and Action Price your home, call me today at 973-489-3417.

Posted by Jill Sockwell on September 20th, 2011 7:22 AMPost a Comment (0)

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Maplewood, Short Hills, South Orange, Summit, and Millburn real estate and homes for sale in New Jersey - Robert Northfield, Realtor


Robert Northfield of Coldwell Bankers Residential Brokerage 145 Maplewood Ave Maplewood/Millburn-ShortHills/South Orange, NJ 07040
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